We may collect the following information from you:

• Personal identifiers (e.g., name, email address, phone number, shipping/billing address)

• Order information (products purchased, order history, Amazon transaction data)

• Device/browser data (IP address, browser type, cookies, geolocation)

• Marketing preferences (SMS/email opt-ins, product interests)

• User-generated content (reviews, messages, social media comments)

We collect this data when:

• You place an order (on our website, Amazon, or elsewhere)

• You sign up for email or SMS updates

• You fill out a contact form or survey

• You interact with us via social media, ads, or customer service

2. How We Use Your Information

We use your information to:

• Process and ship orders

• Send order and shipping confirmations

• Improve our website and user experience

• Send promotional emails and SMS messages (with your consent)

• Respond to customer support inquiries

• Comply with legal and tax obligations (including those required by Amazon)

3. Marketing Communications

You may opt-in to receive marketing communications by:

• Subscribing to our email newsletter

• Opting into SMS alerts during checkout or via pop-up forms

We may use your contact information to send you:

• Product updates

• Special offers or promotions

• Restock notifications

• Review and feedback requests

You can opt out at any time by:

• Clicking “unsubscribe” in any email

• Replying “STOP” to any SMS message

• Contacting us directly at: [Insert Email Address]

4. Data Sharing and Third Parties

We do not sell, rent, or trade your personal data—ever.

We only share data with:

• Trusted service providers (e.g., email platforms, payment processors, fulfillment partners)

• Amazon (as required for identity verification, compliance, and order fulfillment)

• Government authorities (if required by law or for fraud prevention)

All partners are under contract to keep your data secure and only use it for agreed purposes.

5. Amazon Identity and Compliance

We are an official seller of Shurfit Mouthguards on Amazon. To maintain compliance with Amazon's policies, we:

• Verify our identity as a brand representative

• Maintain accurate contact and business info

• Protect consumer data in line with Amazon’s Seller Privacy & Compliance Guidelines

• Do not misuse buyer contact info obtained through Amazon orders

6. Cookies and Tracking

Our website uses cookies to:

• Track shopping cart activity

• Analyze website traffic

• Personalize your experience

You can disable cookies in your browser settings at any time.

7. Data Retention

We retain your personal data only as long as necessary to:

• Fulfill your order

• Comply with legal and tax obligations

• Provide customer service or product support

8. Children’s Privacy

We do not knowingly collect data from children under 13. If you believe your child has submitted data to us, contact us and we’ll promptly remove it.

9. Your Rights

Depending on your location, you may have the right to:

• Access, correct, or delete your personal information

• Opt out of marketing communications

• Request a copy of your data

To exercise any of these rights, email: [Insert Email Address]

10. Contact Us

If you have questions about this Privacy Policy or how we handle your data, reach out anytime:

Shurfit Mouthguards
[Insert Company Address]
[Insert Email Address]
[Insert Phone Number]